“Advertising is what you pay for; publicity is what you pray for.” When you hear PR or Public Relations what do you think of? Many people picture a frazzled publicist frantically cleaning up the mess left behind by a celebrity. It’s so much more than that and it’s not all negative! Positive Public Relations - A proper, prosperous, positive PR campaign includes outreach and connecting with: Press and News Outlets Social Media Speaking Engagements Negative Public Relations - Damage control includes: Crisis Communication Apology Messaging Reputation Restoration Public Relations is an important part of every marketing strategy. Sharing positive news about your organization and managing your personal brand should be at the top of your 2022 business plan. Here’s why:
So, can you run your own press campaign? The answer is "YES"... and here's how. But, if you’d like K2 Creative & PR to help, we have multiple packages to fit just about any budget – starting at $350! Get all the scoop here, then book a 30-minute complimentary consultation. We’ll review your current PR initiatives, or lack thereof, and determine if it’s a fit for us to work together! Here’s to a new year, new goals, new accomplishments, and a new outlook on public relations! Happy 2022! ~ Kel
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AuthorsKelli Komondor & Archives
May 2024
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