Q: What is the VIBE Front & Center program?
A: VIBE is a six-week program for authors, coaches, and entrepreneurs who want to stand out as speakers. It stands for Visibility, Influence, Brand Elevation. We help take you "From the Stands to the Stage" by providing the trainings, tactics, and take-aways you need while you take control of your visibility, influence audiences, solidify your brand, and make a lasting impression. VIBE can boost your bottom line and build authority. Whether your goals include a stage-worthy keynote presentation, better performance on livestreams and podcasts, creating or improving your personal brand – or all of the above – VIBE can help you get there!
Q: What is visibility?
A: Visibility builds brand awareness, helps you stand out against your competition, and boosts your profitability. Having visibility will provide an opportunity for more people to hear your unique message and for you to fulfill your purpose and leave a large and lasting impact. Visibility will position you as an industry expert and thought leader. It's beyond "PR" or Public Relations.
Q: What does influence and brand elevation mean?
A: Influence is the magic you create that positions you as a leader and expert in your field. Positively influencing others leads to gaining a slew of loyal followers who will not only want to hear your unique message, but who will make referrals that can lead you to more opportunities. Influencers increase the commitment and engagement of their community of supporters and become the go-to authority. Brand elevation means you present and introduce yourself in the best light possible. In a world where everyone has a presence online, your brand needs to be elevated to rise above the noise. Having a solid strategy to guide your marketing decisions includes having a memorable brand and a broad communication plan to increase your visibility.
Q: What is a "boutique agency"?
A: A boutique agency is a smaller agency that provides customized services. Boutique agencies focus on the client's industry and niche and center their work on high-quality branding and creative projects.
Q: Why is social media so important for entrepreneurs and small businesses?
A: Social Media Marketing (SMM) is a vital component of marketing and branding initiatives. SMM can grow your business by providing company and industry news and updates, engaging with your current and potential clients, and giving you opportunities for public relations and brand management. Creating a content strategy for your SMM is the additional fuel needed to gain brand recognition and engage clients.
Q: Why should I work with K2 Creative?
A: Our team has decades of experience in managing social media content, copywriting, branding, graphic design, and marketing. We put our heads together on every client and truly work as a team to provide the best service and fresh, creative ideas.
We are affordable, transparent, and don't require long-term contracts. We have packages that fit just about any budget. We work with small business clients to provide the value you want and need. We start every engagement with an indepth, on-brand review to show transparency in how we believe we can benefit your company. All contracts begin as a three-month engagement period; we don't force long-term contracts on you. We want you to WANT to work with us!
We care. Period. We care about your success and reputation. We care about our relationship with you.
We are affordable, transparent, and don't require long-term contracts. We have packages that fit just about any budget. We work with small business clients to provide the value you want and need. We start every engagement with an indepth, on-brand review to show transparency in how we believe we can benefit your company. All contracts begin as a three-month engagement period; we don't force long-term contracts on you. We want you to WANT to work with us!
We care. Period. We care about your success and reputation. We care about our relationship with you.
Q: K2C offers services to authors. Who have you worked with?
A: To date, K2C has promoted nearly four dozen authors by providing PR and visibility campaigns, creating back of book blurbs, and bestseller campaigns. Here are just a few we've worked with.
Q: How have you helped grow your clients' social media outreach?
A: A great example is a client we worked with right at the start of K2 Creative & PR. We were successful in getting them an increased Facebook following of 595% and grew their LinkedIn connections by nearly 300!